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Makeup Tips For Mature Women

Women in their forty's need to kick their anti-age defense into high gear and develop some beautiful new habits in skin care.

Learn To Flatter, Not Age

Create casual but classic makeup looks that you will feel comfortable with, and that flatter, not age with these makeup tips for mature women.

As women age, sometimes we tend to get a little heavy handed with the makeup application, trying to hide our perceived flaws.

What most women don't understand is that usually a lot of makeup can drag your look down, or even draw attention to the lines around your eyes that have begun to drive you mad.

There are lots of tips and tricks that can pump up your beauty and leave you looking fresh and fabulous at forty and beyond.

My favorite beauty tool is a light-up magnifying mirror. 

When you can put yourself beautifully together up, close, and personal in a tell-all light, you can be sure you'll look beyond amazing in "real life." 

Once your vitamin-packed moisturizer has settled into your healthy, clean skin, prep your face for makeup with a pea-sized amount of a good foundation primer (like Smashbox Photo Finish).

 A primer is a very simple extra step that will keep your makeup looking just applied, and will also keep foundation from settling into fine lines and pores by the end of the day. 

Tips And Tricks To Look Younger With Makeup

Makeup Application For Older Women
Makeup Application For Older Women
Makeup tips to conceal aging, this how to makeup video will show you makeup ideas for a fresh young look
How to Lift Your Mature Eyes With Makeup
How to Lift Your Mature Eyes With Makeup
See how to give your eyes a lift with eye makeup for younger and brighter looking eyes
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Covering Dark Circles
Here are ways to cover those dark circles under your eye area with concealers, bruise concealer, eye roll ons, liquid foundation
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Concealing Crows Feet
Tips on how to conceal crows feet using makeup, concealers, and even simple cold cream
compact makeup magnifying mirror
Makeup Magnifiying Mirrors
Desk mirrors, portable orbit mirrors, and compact mirrors can all help you to apply your makeup

Eye Shadow And Eye Makeup

The same shimmer rules apply to eye shadow. 

Many older women are horrified at the thought of shiny eye shadows, but a little sheen used properly can actually help widen your eyes and give them a younger appearance.

After applying a crease-proof, yellow-based eye shadow primer (they aren't just hype after all!).

Try a light to medium shadow with a touch of shimmer (not glitter) all over the eyelid, then a mid-toned color softly in the crease.

Go easy with very strong blacks and charcoals, unless you're well practiced, and can blend with the best of 'em.

Very dark colors can close up the eye, and some powder shadows can easily smear and settle into fine lines around the eye. 

Do highlight under the arch of your eyebrow and the inside corner of your eye with a cream-colored shimmery shadow to bring out your eyes and widen them up.

Makeup Application For Older Women
Best Eyeshadow For Older Women
An older womens best eyeshadow will compliment eye and skin tone, be for day or night and right for the occasion
older women under eye concealers
Under Eye Concealers
The best concealers for older womens under eye coverage, used right concealers can hide wrinkles and lines under your eye area
Makeup Application For Older Women
Best Mascara For Older Women
What type of mascara is best for you, here are the different types and colors of mascara
eye make up tips for older women
Eye Makeup Tips For Older Women
New makeup tips for your eyebrows, eyeshadow, mascara, and concealer for older women

Eyeliner Tips

Eyeliner on the top lid is always recommended, as it gives the look of thicker lashes, but try a very dark brown just this side of black for a more natural change.

Bottom liner can oftentimes be skipped for more grown-up ladies, but if you insist, try just a wee bit of a mid-toned powder applied with an angled brush on the very outside corner.

 Don't connect the line to the top to keep eyes wide and open. And, unless you've got very full lower lashes, skip the mascara on the bottom, but load up with a volumizing formula on top. 

mature womens eyeliner
Mature Women's Eyeliner
Mature women can include eyeliner in eye makeup, just follow these 4 makeup tips

Eyebrow Tips

Eyebrows can sometimes thin and fade in color as we age.

 Avoid the over-lined look of penciled brows with a stiff-bristled brush and a soft taupe powder. 

Even dark brunettes should usually err on the lighter side when there's a question, and by all means AVOID black drawn-on eyebrows.

You want to frame your beautiful peepers, not channel Snow White's Wicked Queen!

womens sparse eybrows
Women's Sparse Eyebrows
Are your eyebrows starting to look sparce or thinner, here are permanent and temporary ways to make them fuller




Style Inspiration

Makeup Mature Women

Quick Links

New Articles > Tips And Tricks To Look Younger With Makeup > Eye Makeup > Eye Liner > Eye Brows > Foundation > Lip Makeup > Blush And Cheek Color

Foundation Tips

As far as foundation for faces that are more "mature," think hydration.

Very matte finishes and powder bases can actually emphasis wrinkles. Stick to a cream or liquid, preferably one chock full of antioxidants and moisture, and apply with a brush.

The paintbrush method of base-application allows color to go on in sheer layers, and then be built up as needed.

Under eye concealer should have a golden undertone (or outright yellow) to counteract dark circles, and be applied sparingly with the ring finger. Some products even list light-reflecting pigments among their ingredients, which are said to deflect light away from flaws. 

Don't be afraid to try different things to find your perfect product. Finish your base with a very light dusting of light-reflecting translucent powder.

helen mirren beautiful skin
Esca Natural Mineral Makeup
Reduce the appearance of fine wrinkles and lines, smooth skin and make it glow. Esca is a perfect choice for mature women's skin
light reflecting makeup for older women
Light Reflecting Makeup
Makeup that reflects light is perfect for older women, look for light reflecting eyeshadows, lip colors, face body shimmers makeup
foundation for mature skin
Foundation For Mature Skin
How to apply foundation to mature skin video, tips, and makeup instruction

Lip Makeup

Lips can lose some shape and color as the years go by, so let's bring them back. 

If you have a problem with feathering and bleeding color, a great product is lip liner, which will help keep lipstick where it belongs. 

A flesh-colored lip pencil is your new best friend. Shape and fill in lips with pencil to give your lipstick something to adhere to. 

Gloss can make a mouth appear fuller and poutier, but lipstick holds it's color better, so double team with a sheer gloss layered over your lipstick color. 

For an Angelina Jolie pucker, only apply gloss to the center of your lips. Smooch!

lipstick application for mature lips
Lipstick Application For Mature Lips
Here is how to apply lipstick to mature lips for perfect lipstick at any age.
using lip liner over 40
Using Lip Liner
Lip liners are a must for women over 40 to redifine and shape lips, add contrast, and lipstick guide, see how to apply
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Plumping Up Thin Lips
Thin lips are not sexy, here are tips to plump up a thin lip line or thinning lips with volume boosters or makeup
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Using Lip Gloss
Using gloss instead of lipstick for lip makeup can help older women look youthful and vibrant
best lipstick for older women
Your Best Lipstick
How to pick the best lipstick for women over 40, matte, shine or gloss, crème or pearl-frosted lipstick, or the new long lasting are for you

Blush And Cheek color

Blush advice varies. A peachy-pink color applied to the apples of cheeks and swept up can really brighten up eyes and give a flushed, youthful appearance.

 A deeper color swept up a cheekbone and even upward on the temple can help give you a cut-free mini-facelift.

 Don't be afraid of a little sheen on the cheeks, but you may want to steer clear of all out glittery shades.

cream blush for older woman
Cream Blush For Older Women
Classic makeup such as cream blush adds needed color and glow for older women in thier golden years
using powdered blush for older women
Using Powdered Blush For Older Women
Use powdered blush, soft pink shades and hues for color, use blush brush or liquid powder blush
seniors makeup
Makeup For Seniors
Makeup tips for seniors who take pride in looking their best and want to enjoy thier using makeup

Special Makeup Looks

Glamorous Look For Fair Skinned Older Women
Glamorous Look For Fair Skinned Older Women
Older women with fair skin can create a soft, but very glamorous look with their makeup
Ann Margret Look For Mature Women
Ann Margret Look For Mature Women
Create an Ann Margret look as sexy as a kitten with a whip! How to style the hairstyle and apply the makeup
Day Makeup
Day Makeup
There is a great difference between how you wear your makeup for the day versus what you would apply for the evening
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Special Occasion Makeup
A special ocassion needs special makeup, tips for wedding makeup, party makeup, and special makeup for gala events
Makeup Tips And Color For Mature Redheads
Makeup Tips And Color For Mature Redheads
Older or mature women with red hair need makeup to complement fair skin tones and complexions

© Makeup Tips For Mature Women
Updated September 13, 2012

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